Bonus Time: Join NOW, to receive bonus time to start now and still finish on December 15 at the six month enrolment rate. LAST DATE FOR ENROLMENT: JUNE 15, 2023.
Pay in full bonus: Launch Your Wildly Successful Podcast ($699USD).
We are enrolling NOW for our final EVER Six Month container of Launchpad.
When you join NOW, we will gift you bonus time for you to start NOW and still finish on December 15 at the six month enrolment rate of $1000 x 6 Months. Depending on when you join, this is a bonus of up to one month.
THE LAST DAY FOR NEW ENROLMENTS INTO LAUNCHPAD NOW OUR GROUP INTAKE HAS CLOSED IS JUNE 15, 2023.
Special Six Month Container and Pricing + Epic "Closing" Bonuses.
Are you an aspiring, current or advanced course creator ready to stop swapping time for money, leverage your expertise and scale your current or yet-to-be-created digital course so you can finally build a business and life you don't need an escape from?
Perfect. You're in the right place, then.
Your business is a "success" (... or at least that’s how it looks from the outside).
A fully booked roster of clients.
A reputation for doing good work. Perhaps even a team.
But can't you shake the nagging feeling that something doesn't feel quite right.
Or MAYBE, you're a course creator, and although you've put in the hard yards, your results just aren't where you want them to be.
You've made sales, which is great - but you're starting to wonder if it was all a big fluke and how to make this thing a profitable, sustainable business for the long run.
You KNOW you're missing SOMETHING, but trying to figure it out on your own is driving you mad!
You're capable AF and have infinite potential, but you're stuck on the client hamster wheel, feel like you've got ten bosses (instead of the one you left your corporate job for!) and you constantly feel like you're one client project away from burn out;
You're at max capacity, but your bank account STILL isn’t reflecting the value you know you provide and the income you desire and deserve to be making;
You've spent too long watching from the sidelines as the online course entrepreneurs you admire crush it online, and you're SO ready to unlock your potential and join them.
You've already created an online course, but you're feeling lost and you're lacking the support you need to make it the success you KNOW it (and you!) deserves to be;
Your income is sporadic, your conversion rates are inconsistent and frankly? You're tired of trying to figure out what you're missing all by yourself. You've done the self study courses, you know enough to be dangerous (but not enough to figure this whole thing out) and you're ready to stop winging it;
You're stuck in the 'messy middle' and you need a strategic, structured approach to hit your goals (a *consistent* $100k a year in course sales, anyone?)
Where your income isn’t capped by the number of hours in your day or the size of your team.
And where you can scale the expertise and skills you already have into the type of successful, consistently profitable digital course that creates ripple effects of impact for not only you, but also your students and their lives too (all from the comfort of your lounge room).
But truthfully? You'd prefer to work hard ONCE.. and then work in a leveraged way (focusing on filling your course funnel with leads) rather than a consistently 'full to the brim calendar' for the rest of your days; or even worse, months and years tearing your hair out trying to figure this whole digital course world out yourself.
You're ready to choose your hard.
Is creating a digital course, finding product/market fit and then scaling it to its first $100k hard?
YES, especially in the beginning!
It's hard work UP FRONT. You need to create and set up your curriculum, your selling system and your lead generation strategy.. and you're likely learning the tech, marketing and back end of a digital course business from scratch.
In time though, the hard work is done, and your focus is lead generation with the delivery and sales side mostly on autopilot. Choosing your hard means doing the work up front to reap the benefits later, rather than staying stuck in a dollars-for-hours model for the rest of your working life.
THAT is the magic of a digital course/program business. ✨
A results-driven flagship digital course or program that is priced and positioned for profit, and an irresistible sales offer that makes your course a no brainer "yes".
A foundation round to validate your offer, avoid wasted time and a failed course launch and get paid to create your course in advance!
IRRESISTIBLE OFFER FRAMEWORK
An audience growth funnel for building your audience and attracting leads, customised to where you are at.
A strategic traffic and visibility plan to generate a steady, consistent stream of new leads into your course business.
A streamlined live launch system that can be deployed over and over to maximise profit.
A choose your own adventure approach to choosing the right selling system to scale your business following your first launch, based on your own personal lifestyle goals and preferences.
A course or program that delivers a valuable transformation, all packaged up into an irresistible 'take my money' offer (if you already have your course, we will review your offer)
The ‘here’s exactly how you do it’ roadmap for building the irresistible personal brand and audience you need to market and sell to, customised to the stage you’re at.
A custom-to-you, 'choose your own adventure' sales ecosystem that can include any combination of live launching and/or an automated evergreen sales funnel. The key? A simple, streamlined selling system that converts.
LEAD ATTRACTION SYSTEM
SELLING SYSTEM
Key to your online course success? An irresistible personal brand that sets you apart from everyone else in your industry, positions you as the go-to in your space and grows an audience of people that fuels the growth of your business.
A valuable course that delivers real results and gets raving testimonials + an irresistible sales offer that has your ideal students lining up to give you their money = a match made in heaven. We’ll give you the recipe for building it.
Courses don’t sell themselves. You’ll follow my step-by-step Live Launch process to take your audience from cold to sold in a little as four days and execute a killer launch that feels simple and stress free #yougotthis.
A mouth-watering offer that you KNOW sells.
The ‘here’s exactly how you do it’ roadmap for building the irresistible personal brand and audience you need to market and sell to, customised to the stage you’re at.
A results-driven flagship digital course or program that is priced and positioned for profit, and an irresistible sales offer that makes your course a no brainer "yes".
A foundation round to validate your offer, avoid wasted time and a failed launch and get paid to create your course or program in advance!
An audience growth funnel for building your audience and attracting leads, customised to where you are at.
A strategic traffic and visibility plan to generate a steady, consistent stream of new leads into your course business.
A hybrid selling system that grows your offer sustainably and without stress by combining an automated evergreen sales funnel with live launches for "no stress" cash injections.
LEAD ATTRACTION SYSTEM
IRRESISTIBLE OFFER FRAMEWORK
SELLING SYSTEM
A streamlined live launch system that can be deployed over and over to maximise profit.
A choose your own adventure approach to choosing the right selling system to scale your business following your first launch, based on your own personal lifestyle goals and preferences.
You're a success in your 1:1, coaching or service business but it’s not leveraged, and you’re ready to create a scalable business or revenue stream online.
Or, you're early in a coaching or service based business with a defined niche and you KNOW that impacting people at scale is the path you want to take.
You don't have a course or a huge audience yet, (you've been focused on client work!) but you're ready to fast track your way there.
You've already created your course, but that felt like a walk in the park compared to figuring out the next steps.
You're feeling lost, stuck and frustrated and need expert support to get you to the level you know it (and you!) deserves to be at.
You're ready to level up and make this thing a success with a strategic, holistic strategy for scaling a flagship course business.
you're already
"SUCCESSFUl" BUT...
YOU DON'T HAVE
A COURSE
YOU HAVE
A COURSE
There's something missing. Either, you have a following, an established personal brand and/or a sizeable email list, and you’re ready to monetise it.
Or maybe, you're already a successful course creator but you're struggling with the next step - whether it's going evergreen, or scaling your lead generation with paid advertising, or building a long term, sustainable business around it.
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"This is life changing. The weight has been lifted, we don’t have to financially worry anymore and can literally do this from anywhere. We're so grateful to you and this program" - Nicki and Vicci
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"No doubt in my mind that without doing Launchpad, there's no way that we would have bought in the half million dollars in revenue." - Sherrie
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"The value that I got literally in module one of Validation, has paid for the cost of Launchpad 10 times over for me" - Katie
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"I can see how this is going to get easier. I got $11 or $12K for that launch. The next launch, I hit $15K. So it was my biggest ever launch, which is so exciting" - Christie
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"I was so proud I got one sale during the webinar, which was a surprise. I was on a high for most of my cart open period, just because the webinar had gone so well"
- Lexie
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"But then my little list turned into a really big list. In my live masterclass I had 62 people attend, and within the hour before I finished I had 7 travel agents sign up to the program" - Stephanie
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"I doubled the rate to $800US and I had 25 people sign up. It was a webinar on the Thursday and doors closed the following Tuesday. It was unreal, in Australian dollars it was around $30,000" - Leanne
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"The minute I changed it on my Instagram Bio, 9:02am, somebody had purchased. I had completely finished my Foundation Round by 11am the next day" - Alyce
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“I’ve already made my money back on my investment (and more) in my course launch, straight away within the first few months. So that’s incredible!” - Dee
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"The results spoke to that, they were double what I'd done in the previous launches that I'd had." - Cat
Unsure how to unlock your potential and build the scalable, leveraged income you desire and deserve to be making.
Spending late nights Googling things and feeling like you’re drinking water from a firehose every time you do.
Duct taping random course, launch and audience growth strategies together and wondering why just they aren’t working.
Dreaming of a leveraged online digital course or program business but feeling stuck in inaction and never finding quite the right time to get started.
Desperately wanting to up level your thinking, stop playing small and do it all with a cheer squad of like-minded business owners behind you... so where the heck are they?
Possessing skills and expertise, but not being recognised for it or being known as the go to in your industry... yet.
to do what you want, when you want, without feeling at the mercy of the next client deadline or wondering what to do next.
to jump on a plane and work from wherever you want, or to spend your days at home in your PJs all while impacting people at scale... the choice is yours!
to live the type of life you started your business for in the first place - doing work you love, making your own unique ding in the universe by impacting people at scale, and putting yourself first.
by getting crystal clear clarity on the math and numbers you need to hit your big goals, plus a step-by-step, here’s exactly how you do it roadmap to get you there. No longer constrained by the hours in your day, the only limit to your income potential is YOU.
In our experience building and scaling my courses from scratch, you need MORE than just curriculum if this is the business model you want. Course creation, launching, scaling.. It ain’t easy, and it’s a long game. This program is designed to partner with you and ensure that you have the tools and support you need at every step along the way.
Think of it as the online program equivalent of an all inclusive resort in the Caribbean with support, community, group coaching, personal critique, actionable templates and the unshakable confidence that comes with knowing that you are supported the whole way.
RECEIVE $699 USD ADDITIONAL VALUE
12 months access to the Launchpad program
6 months access to the Launchpad program. This intake of Launchpad STARTS on June 15 and runs to Dec 15 (so if you join before then - you receive FREE bonus time in the program).
Bi-weekly group Q+A calls with Stevie.
Weekly personal critique of your work.
Access to all of our standard operating procedures, processes, workflows, templates and scripts related to creating, launching and scale your online course and personal brand.
Inclusive of GST
6 months access to the Launchpad program. This intake of Launchpad STARTS on June 15 and runs to Dec 15 (so if you join before then - you receive FREE bonus time in the program).
Bi-weekly group Q+A calls with Stevie.
Weekly personal critique of your work.
Access to all of our standard operating procedures, processes, workflows, templates and scripts related to creating, launching and scale your online course and personal brand.
Inclusive of GST
x6 MONTHLY PAYMENTS
Are you located outside of Australia and would prefer to pay in USD? Email us at support@thecoursecartel.com for the USD payment link.
Pay in Full to get my best selling Podcast Course for FREE!
Pay in Full Bonus: Launch Your Wildly Successful Podcast ($699USD value)
Intimate Milestone Sessions to debrief after each key milestone in the program to assess your data and decide on your next best step.
Intimate Milestone Sessions to debrief after each key milestone in the program to assess your data and decide on your next best step.
Sold Out Her Beta Round in Less Than 24 Hours - Without Webinars, Launching Or Funnels (and now at well over $70k in digital course sales!)
From $0 to $35k in Course Sales in Less Than Six Months (and now at over $100k in digital course sales).
Has helped 50+ Facilitators Get Booked Out with Her Flagship Online Course
"Working with Stevie consisted of learning the in and outs of Facebook advertising by actually creating them together. I found this much more helpful than reading a guide on google. She showed me how to create ads that would be most appropriate for my business and the type of audience I wanted to reach.
She also helped me come up with a social media strategy to help set me apart from others in my industry and to drive real business and clients for the studio through social. As a result, I now have consistent enquiries and new clients coming through the door."
"I started following Stevie on instagram and could not stop reading her captions! They were completely captivating and I felt like she was talking straight to me! So within a week, I had Stevie helping me out with copywriting and finding my voice to speak to our audience in an authentic way.
Fast forward 6 months and Tribe Skincare's instagram has completely exploded. We now have 16K+ well targeted followers who engage with the brand and most importantly are buying from us!"
"Stevie helped us on two fronts, firstly she helped us to execute a product launch and more specifically she executed a Facebook Advertising Campaign to support this launch.
Stevie helped us to warm up an audience with one of our blog posts and from that we learnt the value of selling to a warm audience who’ve already had a few touch points with our brand.
We have no hesitation in recommending Stevie. She’s not only incredibly savvy and smart (and a good egg) but she cuts to the chase, which you would know if you’ve listened to her podcasts."
Here is a selection of the 90 day projects inside of Launchpad. There is a selection of simple and advanced strategies for every step of your Launchpad course creation journey.
Set up or optimise your audience growth system by choosing an Audience Growth Funnel to capture new leads (simple or advanced) and build a traffic and visibility plan with SMART KPIs to drive leads to your funnel.
Turn your webinar into a simple, automated evergreen funnel so that it makes sales for you on autopilot. Fill your funnel with leads each month using the lead attraction method that best suits your stage of business.
Have you mastered and optimised a high converting webinar launch?
If so, you may choose to launch again utilising a different launch strategy, for example our tried and tested challenge style launch.
Scaling your audience growth with paid advertising using our Paid to Grow funnel, and offset your lead generation costs with a small cost, high value digital offer. Get our personal support to analyse your data and scale profitably!
Depending on where you’re at when you join us, your onramp will include a mix of some or all of these phases. You can choose the roadmap that is best for you when you join.
Here are the core elements covered in the Launchpad curriculum.
Design an irresistible flagship course, and a sales offer that has people lining up for you to take their money (they're two very different things).
Get paid to create your digital course or program with a cohort of students already on board and ready to go.
Drip it out week by week and take on feedback as you go.
Execute our signature launch formula to flex your launch muscles, gather invaluable data and build a funnel to sell your course. If it gets the green light? You're ready to move on to the next step!
After you have completed the core steps in the Launchpad set up, you will then select strategic 90 day projects based on your own revenue and lifestyle goals. You will roll these out with our templates, systems and guidance the whole way to build a course business you love.
Validate your course with real, paying students using our Foundation Student Fill Up Formula (even if your existing audience is small and you don't have your course created yet).
👉Map out your target revenue, lifestyle and impact goals and reverse engineer them with math to achieve your goal.
👉 Equip yourself with the tools to overcome the mindset and other blocks that will come up as you execute the Launchpad process.
👉Develop your unique "game plan" and map out your first 90 days in the program with a custom project plan with our help!
Click the arrow to scroll through the Modules!
👉Create a simple or advanced (depending on where you are starting) audience growth funnel automate your lead generation.
👉Create a strategic, systemised traffic and visibility plan that reverse engineers your revenue goals and used a data based approach to choose strategies (build, borrow and buy) that will reach them.
👉Decide on the short term and long term audience accelerator strategy you will use to attract leads (which means no slow growth strategies or expensive Facebook ads when you are just starting out).
👉Design an irresistible offer and develop your messaging in a way that makes your dreamies wonder… “Are they inside my head right now? Take my money!”
👉Package your knowledge and expertise into a 'unique to you' framework that delivers real results without your time.
👉 Nail down your course pricing, deliverables, structure, community, bonuses rooted in psychology and more.
👉 Map out a curriculum your students will rave about.
👉 Get paid to create your course with our Foundation Student Fill Up Formula Process.
👉 Use the foundation student fill up formula to find your first paying students and get paid to create your course, adjusting with their feedback and collecting testimonials as you go.
👉 Develop an easy to follow, OCD-level organised production schedule for creating your course.
👉Create curriculum and supplemental materials that 'feel' easy to create and that your students love, and follow our simple filming, recording and editing workflows to create course videos with zero overwhelm.
👉 Set up your course portal, including your 'school' and course.
👉Validate your funnel and do a no pressure launch with our Webinar Launch process.
👉Develop a "no brainer yes" webinar presentation with our plug-n-play webinar templates.
👉 Create and test your key funnel assets live, with plug 'n' play email templates, promotional plans, funnel pages and more.
👉 Debrief, tweak and adjust your messaging and assets based on real feedback and results.
👉Use our 90 Day Project Strategy to 'choose your own adventure' and build a course business that suits your own revenue and lifestyle goals. Example projects include:
👉 Build your automated evergreen webinar sales funnel: Measure and optimise your evergreen funnel using our data tracking spreadsheets to increase sales over time.
👉Challenge Style Launch: Create a killer livestream strategy to warm up your audience by strategically creating content that overcomes objections and has them lining up for your course on opening day.
👉Optimisation: Amplify your profit and conversions with our optimisation strategies.
👉Advanced Audience Growth: Scale your audience growth with paid ads using our Paid to Grow Audience Ampification System.
Get expert support from Stevie and our team of coaches. This is a direct line to tap into the experience and expertise of industry experts to talk through strategy, challenges and get honest, over the shoulder feedback to support you.
Let us cast a critical eye over every piece of work you submit and give it the 'extra' it needs to REALLY stand out. Personal feedback on everything you do equals unshakable confidence that everything you create is the best it could possibly be.
Get full access to every template, tool and copy paste resource we use in our own business. Save bucket loads of time and countless hours staring at a blinking cursor on a blank page. Includes copy templates, funnel maps, sales pages, emails, challenge assets, project templates, webinar templates, launch strategies... EVERYTHING.
There comes a time when asking for advice in free Facebook groups and chewing the ear off your clueless non-business friends/partner/mum doesn't cut it anymore. Stop being the smartest person in the room, and start surrounding yourself with other go getters.
This intake of Launchpad officially STARTS on June 15 and runs to Dec 15 (which is six months).
However, if you join before June 15, we will welcome you, hold your personal onboarding and you're able to start straight away! The earlier you join the more time you have in Launchpad (for free!)
The templates are magical and amazing
Accountability to give you momentum
Valuable feedback on your work
Launchpad gives you the step by step
Ease of mind and a clear roadmap
We make your work better
Step by step instructions
Word of mouth is the best recommendation
Pre Populated launch templates which automatically synch to your launch dates (these are magical!)
ClickUp Launch Project Management Templates
Steal the same templates our clients have used to collectively make hundreds of thousands in course sales.
Webinar + Challenge Outline and Slides Templates
The ultimate time and sanity saver! Swipe files for EVERY email you will ever send as a course creator.
Email Copy Launches, Evergreen + More
Swipe our done for you caption and design templates to make creating pre-launch content
a breeze.
Social Media Copy and Design Swipe Templates
If you're a course creator, you need a warm email list! Our traffic and visibility plan gives you a custom plan.
Traffic and Visibility Plan (AKA Marketing Plan)
Everything you need to brand your course, including module headers, workbook templates, style guides and more.
Course Creation
Branding Assets
Get our step-by-step offer design system, with templates for crafting your framework, curriculum outline, messaging and more.
Offer Design Home Base + Course Production Schedules
Optimise your sales funnels with our ridiculously detailed optimisation spreadsheets so you never wonder 'what next?!'
Sales Funnel Optimisation Spreadsheets
30 page sales page template;
Landing page copy templates;
90 day project plan template;
Course topic decider;
Lead magnet planning outline;
Lead magnet design template;
Welcome sequence email templates;
Content themes;
Content repurposing system;
Content planner;
Email funnel templates;
Collaboration planner;
Collaboration pitch templates;
Viral competition assets;
Organic connection home base;
JV webinar assets;
Facebook ad copy;
Customisable 90 day project plans for your course business, tailored to your revenue goals and outcomes.
Customised 90 Day
Project Plans
Facebook ad design templates;
Course production schedule,
Curriculum outline;
Offer design sheet;
Photo shoot planner;
Style guide;
Course portal design assets;
Workbook template;
Foundation Round social and email templates;
Objection handling templates;
Student onboarding SOP;
Managing Missed Payments SOP,
Student onboarding email sequences;
Evergreen webinar tech demonstrations;
Revenue planner;
Launch maps;
And more!
30 page sales page template;
Landing page copy templates;
90 day project plan template;
Course topic decider;
Lead magnet planning outline;
Lead magnet design template;
Welcome sequence email templates;
Content themes;
Content repurposing system;
Content planner;
Email funnel templates;
Collaboration planner;
Collaboration pitch templates;
Viral competition assets;
Organic connection home base;
JV webinar assets;
Facebook ad copy;
Facebook ad design templates;
Course production schedule, Curriculum outline;
Offer design sheet;
Photo shoot planner;
Style guide;
Course portal design assets;
Workbook template;
Foundation Round social and email templates;
Objection handling templates; student onboarding SOP;
Managing Missed Payments SOP,
Student onboarding email sequences;
Evergreen webinar tech demonstrations;
Revenue planner;
Launch maps;
And more!
Every time we create a new template in our business, you get it!